Authenticity in brand communication and advertising comes up a lot and we unpack what it means in this episode of The Lead Creative podcast.

The COVID-19 pandemic and subsequent lockdowns have accelerated the adoption of social media and digital usage, in South Africa and beyond.

Award-winning Executive Creative Director of Pacinamix, Colin Makhubela shares views on what makes the best client-agency partnerships.

Zwelakhe Tshabangu on creating advertising that resonates with customers.

Founder and Executive Creative Director of SoulProviders Collective, Sarah-Jane ‘SJ’ Boden talks about some of the strides that the creative industry has made in South Africa. She also talks about the need for transformation, representation and diversity across brands and the agencies they work with.

In this episode with Senior Marketing and Communications Strategist, Tumi Rabanye, we spoke about the role of communications and brand strategy in a time when disruption is the norm.