Mongezi Mtati

The Impact of Diversity on Creativity, Marketing and Business Growth

In this episode, we sit down with Veli Ngubane, of Avatar Agency Group, to explore how diversity isn’t just a buzzword in marketing and business—it’s the secret sauce to their explosive growth and creative success. From a team of over 100 people to a powerhouse of over 300 talented creative minds, Avatar’s journey is a…

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Veli Ngubane

In this episode, we sit down with Veli Ngubane, of Avatar Agency Group, to explore how diversity isn’t just a buzzword in marketing and business—it’s the secret sauce to their explosive growth and creative success. From a team of over 100 people to a powerhouse of over 300 talented creative minds, Avatar’s journey is a…

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Lebo Madiba

Explore the power of storytelling in branding with Lebo Madiba on The Lead Creative Podcast. Host Mongezi Mtati and Madiba delve into what makes brand storytelling a critical aspect of marketing strategy, shedding light on the success stories of emerging brands post-COVID. Madiba’s journey from a passionate reader to the helm of PR Powerhouse offers…

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Crafting Connections and Shaping Perceptions Through Brand Storytelling

Discover the transformative power of brand storytelling in the latest episode of the Lead Creative Podcast, where host Mongezi Mtati welcomes Lebo Madiba, the visionary founder of PR Powerhouse. Delve into how storytelling is not just a marketing tool but a strategic framework that brands like Nike, Checkers Sixty60, and SweepSouth use to weave their…

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Bridging Global Vision and African Creativity: The H&M South Africa Story

Since establishing its presence in South Africa in 2015, H&M, a global retail giant, has embarked on a transformative mission, merging its international reach with the vibrancy of local design talent. Steering this initiative, Caroline Nelson, as the Country Manager and CEO of H&M South Africa, has been at the forefront of nurturing collaborations that…

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Caroline Nelson

In a dynamic blend of global strategies and local talent, H&M has been redefining retail in South Africa since it arrived in 2015. Under the leadership of Caroline Nelson, Country Manager and CEO, H&M South Africa has embarked on a creative journey, championing collaborations with local designers and bringing fresh, vibrant brands into the limelight….

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Musa Kalenga

In the rapidly evolving digital landscape, the intersection of technology, marketing, and creativity is not just inevitable; it’s essential. Brands are being transformed through this powerful combination, leading to unprecedented innovation and deeper customer engagement. Musa Kalenga, the Group CEO of Brave Group and the author of “Ladders & Trampolines” as well as his latest…

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Fusing Marketing, Tech, and Creativity for Better Customer Engagement

In the rapidly evolving digital landscape, the intersection of technology, marketing, and creativity is not just inevitable; it’s essential. Brands are being transformed through this powerful combination, leading to unprecedented innovation and deeper customer engagement. Musa Kalenga, the Group CEO of Brave Group and the author of “Ladders & Trampolines” as well as his latest…

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AI in Digital Marketing and Creative Innovation: Navigating the Future

The digital marketing landscape is continuously evolving, from the transformative role of AI to its impact on the future of digital marketing and the creative industry. Bra Willy Seyama, a seasoned specialist in digital marketing and analytics, unpacks some of the complexities of navigating brand safety amidst the rapidly changing dynamics of social media platforms,…

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Bra Willy Seyama

In this episode, Bra Willy Seyama explores the evolving digital landscape, emphasising the significant role of AI in shaping the future of digital marketing and creative industries. He discusses the challenges of brand safety on social media, particularly on X (formerly Twitter), stressing the importance of brands actively managing their digital presence. Seyama advocates for…

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