marketing trends

Bridging Global Vision and African Creativity: The H&M South Africa Story

Since establishing its presence in South Africa in 2015, H&M, a global retail giant, has embarked on a transformative mission, merging its international reach with the vibrancy of local design talent. Steering this initiative, Caroline Nelson, as the Country Manager and CEO of H&M South Africa, has been at the forefront of nurturing collaborations that…

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Caroline Nelson

In a dynamic blend of global strategies and local talent, H&M has been redefining retail in South Africa since it arrived in 2015. Under the leadership of Caroline Nelson, Country Manager and CEO, H&M South Africa has embarked on a creative journey, championing collaborations with local designers and bringing fresh, vibrant brands into the limelight….

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Tribes, Trust, and Transformation: Why the Creator Economy Matters for Marketers

In a bustling market, brands turn to the $104 billion+ creator economy for genuine connection. Lebo Lion shares how to crack the code on The Lead Creative podcast

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Lebo Lion

Lebo Lion shares how brands can foster genuine connections with consumers through the creator economy in the latest episode of The Lead Creative.

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Rory Sutherland

Vice Chairman of Ogilvy UK, Rory Sutherland shares behavioural science insights that can elevate marketing and advertising strategies.

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The Power of Behavioural Science in Marketing and Advertising

Vice Chairman of Ogilvy UK, Rory Sutherland shares behavioural science insights that can elevate marketing and advertising strategies.

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Clicks and the Importance of Diversity in the Creative Industry

Founder and Executive Creative Director of SoulProviders Collective, Sarah-Jane ‘SJ’ Boden talks about some of the strides that the creative industry has made in South Africa. She also talks about the need for transformation, representation and diversity across brands and the agencies they work with.

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