ABSA

How Brands and Agencies Can Collaborate to Produce Impactful Creative Work

In this episode, we explore some of the work required in building a great agency, working successfully with clients, and potentially getting acquired. Agency coach and seasoned industry maven, Craig Rodney shares some of his knowledge from working with agencies and building one that was acquired by WPP. Over the space of 15 years, Craig…

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Craig Rodney

We explore some of the work required in building a great agency, working successfully with clients, and potentially getting acquired.

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Authentic brand and influencer storytelling

In the first episode of season 3 of The Lead Creative podcast, we explore the power of brand storytelling and its impact on ROI, market share, and customer loyalty.

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Tshego Kekana

Tshego Kekana, the Founder and MD of Alfa Destiny Communications, joins us to share her insights on brand storytelling in the African continent.

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