The Role of Brand Equity in Weathering Economic Storms
Find out how brands build resilience against economic challenges through brand equity, with Ivan Moroke’s analysis of Kantar’s research.
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Ivan Moroke
Discover how brand equity helps brands like Woolworths, Nando’s and FNB thrive in tough economies, with insights from Ivan Moroke and the Kantar BrandZ report.
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The Personal Brand Playbook for Creatives: Mpho Monareng
Discover Mpho Monareng’s rise from a creative to a recognisable brand, his views on building brands, and how Generative AI reshapes creativity.
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Mpho Monareng
WOW Media founder Mpho Monareng shares his insights on building a successful creative business and personal brand, balancing agency work and TV appearances, overcoming imposter syndrome, and using Generative AI in the creative process.
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