Creating culturally relevant work in advertising
Some brands create advertising that resonates, wins share of wallet and hearts, while others fall flat and lose their popularity.
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Sechaba Khoaele
Some brands create advertising that resonates, and wins a share of wallets and hearts, while others fall flat and lose their popularity. Sechaba Khoaele, the Executive Creative Director of Six Fingaz shares some insights about why this is. They have worked many leading brands including the Independent Electoral Commission (IEC), Kaya FM, Philips, BP and…
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Lelo Boyana
Successful brand and influencer collaborations help to increase sales, enable better human connections between brands and customers, as well as contribute to product adoption. Media personality and content creator, Lelo Boyana shares some of her preferences in how these collaborations can work.
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Lelo Boyana on building successful influencer and brand collaborations
Successful brand and influencer collaborations help to increase sales, enable better human connections between brands and customers.
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Creating viral content that increases ROI and wins customers with Mike Sharman
Co-founder of Retroviral, Mike Sharman joins us to share how they have successfully created compelling, viral, award-winning brand content for over 12 years.
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