Netflix

Advertising and Media Consumption Trends in Kenya, Nigeria and South Africa

Kenya leads the world in internet advertising growth and podcast advertising spend in South Africa set to hit R232-million by 2027. We unpack the latest in advertising and media trends in Kenya, Nigeria, and South Africa with PwC’s insights.

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Charles Stuart

Kenya leads the world in internet advertising growth and podcast advertising spend in South Africa set to hit R232-million by 2027.

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Craig Hannabus

Design thinking as a collaborative approach to solving business problems has led to better brand strategy, effective digital marketing and improved brand communication.

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Nonhlanhla Dlamini

Creating content that resonates in mainstream media takes empathy and relevance which are not always easy to muster.

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Being relevant as a content creator

Creating content that resonates in mainstream media takes empathy and relevance which are not always easy to muster.

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