The Kenyan perspective on digital marketing provides valuable insights for businesses and marketers alike. As digital marketing continues to evolve, staying ahead of the curve and embracing new opportunities is essential. Learn about the role of social media, particularly Twitter, in shaping Kenya’s innovative marketing trends.
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Mark Kaigwa, MD of Nendo, highlights challenges in digital marketing measurement, where it’s easy to obsess over meaningless metrics.
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Founder and Chairman of Brand Africa, Thebe Ikalafeng shares some of his findings on what makes some of Africa’s most iconic businesses and brands.
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In the first episode of season 3 of The Lead Creative podcast, we explore the power of brand storytelling and its impact on ROI, market share, and customer loyalty.
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Dean Carlson, CEO and Founder of BrainFarm, shares how he created memorable experiences that saw Sir Richard Branson, Malcolm Gladwell, Dan Ariely, Nassim Taleb and Will.I.Am become speakers on platforms that he conceptualised.
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Dean Carlson, CEO and Founder of BrainFarm, shares how he created memorable experiences that saw Sir Richard Branson, Malcolm Gladwell, Dan Ariely, Nassim Taleb and Will.I.Am join as speakers.
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The role of defining your purpose in building businesses, agencies, and creative teams, is as important as strategy and planning.
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The role of defining your purpose in building businesses, agencies, and creative teams, is as important as strategy and planning.
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Creating memorable advertising that sticks leads to brand growth, increased client ROI and agency growth.
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Creating memorable advertising that sticks leads to brand growth, increased client ROI and agency growth.
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