youtube Archives – The Lead Creative

The Personal Brand Playbook for Creatives: Mpho Monareng

September 21, 2023 Mongezi Mtati 0 Comments

Discover Mpho Monareng’s rise from a creative to a recognisable brand, his views on building brands, and how Generative AI reshapes creativity.

Mpho Monareng

September 21, 2023 Mongezi Mtati 0 Comments

WOW Media founder Mpho Monareng shares his insights on building a successful creative business and personal brand, balancing agency work and TV appearances, overcoming imposter syndrome, and using Generative AI in the creative process.

How Brands and Agencies Can Collaborate to Produce Impactful Creative Work

April 13, 2023 Mongezi Mtati Comments Off

In this episode, we explore some of the work required in building a great agency, working successfully with clients, and potentially getting acquired. Agency coach and seasoned industry maven, Craig Rodney shares some of his knowledge from working with agencies and building one that was acquired by WPP. Over the space of 15 years, Craig…

Craig Rodney

April 13, 2023 Mongezi Mtati 0 Comments

We explore some of the work required in building a great agency, working successfully with clients, and potentially getting acquired.

African brands changing the continent’s narrative on the global stage

March 30, 2023 Mongezi Mtati Comments Off

Founder and Chairman of Brand Africa, Thebe Ikalafeng shares some of his findings on what makes some of Africa’s most iconic businesses and brands.

Richard Mulholland

March 22, 2023 Mongezi Mtati 0 Comments

Rich Mulholland, the internationally sought-after speaker, author and entrepreneur, shares techniques for presentations that inspire action and get remembered by audiences.

VijeV

December 1, 2022 Mongezi Mtati 0 Comments

Content creator, influencer and entrepreneur, Vije Vijendranath shares how they built an their credibility from a side hustle to a credible brand influencer, and content marketing business that works with global brands.